[Farms Pick] Basil Makgeolli
Corporate · Brand
Signature makgeolli development using self-cultivated basil
Ingredient brandingSparkling makgeolliProduct expansion
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Client
Ingredient-based brand centered on basil and various food products
Client request
Liquor that can be sold alongside basil product lines in the store
Sparkling makgeolli with an intuitive basil aroma
MEWOLMEJOO solution
Designed OEM production structure connecting basil producers and brewery
Developed sparkling makgeolli with natural basil aroma
Aligned taste and concept for consumption with existing basil product lines
Planned expandable product linked to food lineup
Results
Built a signature liquor product extending the basil brand product lineup